Daniel_Chae wrote:I definitely thought Dyson's Air Multiplier or bladeless fan was an eye catching product when i first saw it. The combination of innovative engineering to make it "bladeless" and its sleek, modern look really made the product very iconic for me personally. Despite its hefty price tag, I still want to buy it haha.
To provide a counter to this view I personally think that the Dyson marketing team have been fantastic in selling what is a sub £50-100 piece cost item for whatever their RRP is.
The value this thing provides the customer is not congruent with the sticker price in my opinion, if this product was developed by an unknown brand it wouldn't sell.
In terms of what is "good design" there are various schools of thought:
Are you utilitarian and customer focused on enabling your users, or are you opinionated and demanding of your users to use your produce as you intended and no other way?
Do you believe a good product should be versatile or should do one thing and one thing only very well?
Are you a power user that prefers design to get out of your way - let you do what you want with no restrictions, or are you someone who wants the design language and story to guide you?
I think the new line of luxury electric vehicles are doing something interesting with their design language for example the Porsche Taycan is trying to straddle the line of the iconic Porsche silhouette while looking futuristic to imply the Electric powertrain underneath.
Porsche is kind of an easy one to achieve because it's base silhouette is so iconic, but how do you achieve this with other products? How do you design for the future while maintaining the core of your design language?