Not that I think that iWhatever concept is good looking, but I have more respect for them trying to push what differences they’d want for an electric car.
Compare that to Audi’s new e-Tron
which feels like it took “Daring” to a 1 out of 10. The only thing that says “this car is electric” is going to be the electric charger parking spot it occupies out of nail salons and soul cycle gyms.
Car makers going all electric should be pushing harder, I’d argue even though the Grille is the biggest piece of identity, it’s also the least functional part of an electric car and part of what makes Tesla’s seem so unique.
I’ll be interested to see how all of that BMW stuff translates once it steps back towards production…but I still just want an M2, even though the rest of the world thinks it wants a battery powered mini crossover not quite big enough for kids or sporty enough for driving.