Just got commissioned to design a new medical device to be sold in CVS. Nothing really special. More or less a “me-to” product, but still, I’d like for the design to be on par with other products in the category.
What firms are doing some of the best medical design right now?
I just had a project planner from MedRad (80% market share in imaging and injectors… something too complicated for me to understand), and the interesting thing was that they don’t have any designers. Their teams are largely made up of engineers (even their innovations group). I was pretty surprised, and at the same time I wondered why there were no product designers in such a big company.
Probably no help to you, but I wanted to mention that whatever the competitors have may not be designed at all, and that could be to your advantage.
visually more “consumer” – friendlier/more familiar forms, colors and such. As well as trying to bring nicer materials/surface finishes – restrained, but it is not eggshell dirty white w/ grey accents anymore either.
colors – a much warmer palette, especially in the hospital interiors.
common sense one - if it is something user has to have home, carry w/ her – there is an effort to fit its appearance into décor/lifestyle (looks capable, but not institutional?)
Ah, come on, CG, just a little information??!! ha ha ha
I’m going to be doing some sketches in the next few weeks, preparing mood boards, etc. Perhaps I’ll post them up here or send them directly to you for your professional critique. I already have a few ideas but need to find out a bit more on cost.
My current internship is in the medical realm so it’s been fun learning about such a broad but less-hyped field. I would agree with the above post that medical devices are becoming slightly more consumer-esque while still conveying timelessness and ethos. EG - RKS’ recent work for Hamilton Medical.