The market acceptance of ecological materials


recently my business partner finished his research in the field of reusing waste from the production of palm oil. This material (palm fibre) has been tested in laboratorium scale and we want to develop to an small industrial scale. This material can be used for example in packaging and casings.
Until now, this waste are just burned and this cost alot too. The idea was to make a productive material from waste.

What I want to ask, is the market acceptance of this kind of material. Do anybody in this forum have any experience in marketing and producing cunsomer goods with bio material?


I don’t know about the market, but personally I think it is a great idea. I think that the market is becoming more and more acceptant of ideas like this. The secret is to be able to produce an item that is unique and affordable. Even a good idea will flop if the price is not right.