Resources/Advice to create a tool for ID students

I’m working on my MDes thesis that will result in a tool that helps industrial design students more methodically apply color to their products. I posted earlier on the topic back in October. From my research and personal experience, I’ve found that ID students struggle with the ability to confidently justify their color selection/application strategy. In order to combat this problem, I’m trying to create a database to reference that inputs the knowledge from professional ID/product designers in order to feed the tool I’ll be designing.

With that said, what a) resources b) advice c) way did you learn how to approach certain considerations that commonly come up when selecting color for a product? e.g. trends, designing for different cultures, materials and manufacturing, color psychology for evoking specific emotions or associations, competitor benchmarking, color theory, color usage for functional touch points or use of pop-out, branding, target user testing, or anything else you can think of!

Any input helps! I’d love to get a good discussion on the topic going!


I already have a surveymonkey going as well if you want to contribute there too –