Raising design awareness in non-creatives

Hi all - as I mentioned a few months back, I was asked to teach a course for the University of Cali, Irvine school of business - I’m tailoring this intro course to non-creatives. I think it will specifically benefit those folks we’ve all dealt with - the marketing, sales and to some extent engineering people who either don’t appreciate what we do or are unwilling and disinterested in participating with us.

If you know non-creatives like that, nudge them to give this a try, it’s a 2.5 credit class that I’m building as a combo of Robert Reich storytelling with drunk history education and entertainment.