Online Banking

Finally… a bank has pushed the boat out a bit and done something (with the help of IDEO) that people actually want.

I have always wondered why my bank especially (Royal Bank of Canada) hasn’t incorporated some web 2.0 technologies to make interactions more engaging. Some way to set up budgets, split money up into virtual ‘envelopes’ or even with the data it must collect from Interac purchases create pie charts and bar charts of the way you spend your money (maybe even have the opportunity for users to define categories of purchases made. I’m sure it’s not hard at all… and with the profits these guys make you’d think they could spend a few bucks ($1.5 bill. for RBC in the first quarter alone)… alas, not even an iPhone app :frowning:

http://www.ideo.com/work/item/virtual-wallet-interactive-banking-experience/