Most of your questions are pretty well explained in the textfile but I’ll try
to give some more answers right away
can you explain more the reasoning behind the product?
The concept is originally based on two general problems: carrying things with
you and being able to hang ar attach your bag to as many places as possible.
Ive always been fascinated with the thought of an all purpose solution to stick
things onto any surface without leaving marks and without the need for special
connectors. Like for example hanging paintings onto walls without drilling a hole.
I like magnets and the versatility they provide however there are not so many
sport accessories produced to be magnetic. So the only otpion I could find was
to use strong suction cups. I also wanted to stay true to the quiksilver board
heritage so I put 2 and 2 together and this concept came to mind.
Lots of other sports have bags tailored to suit their needs but when it comes
to boardsports the market isnt exactly flooded. The ones that is usually called
boardbag is more for protecting the board when travelling and usually you
use regular backpacks for carrying your belongings.
why would someone want to have a bag stuck to their board?
For starters freedom or movement and if you are a snowboarder you know
its not very nice to fall on something that you have in your pockets even
smaller objects can hurt pretty bad if you land on them and you dont always
want a bigger backpack with you. For surfers its more an option to bring
something with you if you wanna stay in water for a while. And also it
provides extra grip for a lot of different types of activities. Its also small
sized and lightweighted to not interfer with your sporting activities.
what would they keep in the bag?
Smaller objects that you dont wanna leave on the beach or in the car maybe
a snack if you get hungry, your mobile phone or money etc
In short its an accessory bag and its really up to the user to decide what
he/she want to bring with them. Ask any girl what they have in their
purse/handbag and you will get a thousand answers
So its not intended to replace bigger backpacks.
how does your product perform better/differently than other solutions (knapsacks, pockets, gym lockers, etc.)?
My initial goal was not to compete with other types of bags but rather to
bring an alternative solution. It may not appeal to everyone but Im sure a
lot of people would find it useful.
In some cases this bag is a more natural way to reach your belongings
without to much effort like having to bend around your back and unhook a
backpack, look at snowboarders for example they often sit on their buttocks
with their hand hanging on the knees, from that position its very close to
just reach down to the boardbag.
There are so many types of different bags these days that doesnt serve a
specific purpose but people buy them cause theyre a cool and different
approach to a common problem (carrying things).
how would the product work in different environments (snow, cold, water, etc.)?
Ive checked with some companies that produces suction cups and there is
silicon based materials that works well in tough conditions like cold or wet
weather. And the bag is water sealed (like these waterproof mobile pockets
you may have seen around) so it protects your belongings and at the same
time make the bag float if dropped in water.
what was the competition brief?
Quiksilver Rossignol Group designs, produces & distributes clothing,
accessories & related product for progressive, active people; developing
brands that represent a casual lifestyle, driven from a boardriding heritage.
Quiksilver’s authenticity is evident in its product design, events & retail
environments, across the globe.
Through the contest, the Quiksilver Rossignol Group invites you to express
your own vision of its brands, and also imagine their future by proposing
concepts of innovative, revolutionary products.
Participants to the QUIKSILVER INNOVATION CONTEST are free to choose
any subject for their idea. However, please remember that Quiksilver
Rossignol brands live in the world of surf, snow, skate, outdoor & street
fashion; all aspects have a special lifestyle essence.
The product concepts submitted, should represent real innovations in design
& technology; developed with users needs in mind. The lifestyle pursuits of
our customers, in their sports & leisure activities, should be considered.
If you got more questions please shoot