One of Japan’s most iconic characters has recently turned 30 years old. This link was published one year ago but is certainly worth sharing today:
As cute as it is, Hello Kitty has the design strength of a Porsche 911 which has also remained relatively unchanged, from a visual perspective, since first introduced in the early 60’s.
It’s very rare for a designed thing to have that attribute. There’s just something about these particular objects which allow them to weather time and, thus, are also a great source of renewable money:
“…the feline has gone corporate and played a big part in Japan’s surge in design and entertainment. Sanrio pulls in about half of its $1 billion a year in revenue from the character.”