If there was a Packaging Innovation Hall of Fame and you had to pick an item from your life to nominate, what would it be?
Mine is this built-in dosing cup on a mouthwash bottle — next-level compared to standard cap-as-cup — it gives you the means to be precise and keeps the bottle sides free of residue. Seems to be almost even in terms of material use - has a smaller cap, but has the valve stem.
Don’t get me wrong, I love kits, they pay my salary. But my problem with kits it they are single use. I’d venture to say many customers pitch everything in that kit after one coat of paint.
My pick, and I am tooting my own horn, is the Matrix Cell packaging. On the upper left of the pictured instrument is the loading spout. The box drops in, it is wider than the spout and hags over the edges. The user karate chops the box, it splits in the middle and pours into the spout. I find it a fun user experience, ymmv.