Has anyone else read Fast Company’s recent article, ‘The United States of Design?’
(If not, you can check it out here: http://www.fastcompany.com/design/2011/united-states-of-design-american-designers)
What do you think? Do you agree? Where do you think American design is today?
It’s hard for me, as a young (industrial) designer, to delineate American design from the wider world of design.
How do we stand out? (I would love to hear the opinions of people outside of the US, too.)
I’m also interested to know what others think about Fast Company referencing Apple, OXO, Smart Design, and IDEO?
They are certainly the ‘big’ names in American design, but are they the best? Do they represent the industry as a whole?