design brief

[jelena]

i think csven was talking about this one…but i could be wrong

Writing your own design brief : Where to start ?

So I’m an old pro at POP design, have been doing it for years and have taken the big step to work freelance and see how things work out. I am also starting to design some housewares based around ‘cheap’ manufacturing processes that won’t involve much up front tooling costs. I know it’s a tough one but I have an angle I want to pursue. Now I have a premise on which to base this range of ideas I have but I’m finding it hard to ground them and focus on the problems at hand. What I was wonderin…