Custom NB classics??

I thought I saw a site where you could customize your own pair of New Balance classics, but now I can’t find it. Does anyone know if this exists, or did I dream it up?


It’s hard to believe New Balance doesn’t have a custom shoe website since everyone else seems to have one already (Nike, Puma).

If I’m just missing it, please let me know.

this is all ive heard of that topic, and its from 2006