where do designers who do this come from? where do they study? have they no sense at all?!
Given that the manufacturers of pressure washers are the vanguard of style, I’m sure you must have it reversed!
Definitely some genius middle manager came up with this idea while watching his gardener toil away on the weekend, then some poor cad monkey was made to do it on Monday. Happens all too often.
Years ago, my boss came to me with photos that he’d taken of a jet-ski at a boat show. He had me essentially lift the sticker graphics and slap them on the side of an athletic shoe, as is.
I did get paid.
Im not going to lie, this type of thing happens to me all the time. My team’s pride is consistently beat down by the ‘suits’ who only want what is already on the market. ‘If it isnt out there, it must not be good enough’ seems like the motto around here some days. In an effort to change this, we just keep throwing ideas at them and some have began to stick. Sounds like in the next few months we will be getting a few more departments to design for, so apparently our persistence is working. Regardless, it is pretty sad that some people think that it is ok to do things like that.
I think it works better on a spray-thing than a computer. Having said that, I’d rather something else.
Story: I had a boss once that wanted to buy a 3D scanner to scan the competition. First of all, that wouldn’t even work because by the time you rebuilt everything around your 3D data, you might as well start from scratch. Second, how f***ing offensive to tell your IDer.
We do have a 3D scanner in the workshop. It’s a hell of a gadget. But using it to scan a bunch of competition would
be such a waste of time, ridiculous. But, hey- we get copied every time. Wouldn’t it be funny to scan those copies in and
start an infinite loop?
I agree with cg, for a computer brand trying to differentiate itself as being gaming focused and so technologically advanced it has “alien levels of technology and influence” the bug eyes make sense and fit into the alpha gamer demographic they are going for. The power-washer should have been more influenced by ease of use, clean up, transport, and storage. The bug eyes do none of those things and they would have been much better served by doing something in a more sophisticate Rams-ian, Bauhaus, Fluke type of zone. Not to mention those bug eyes on the power-washer, whether extra parts or a spray operation, just add cost.
That said, both could be much better better in both concept and execution but outside looking in, it is always easy to say that.
hahaha, great ! Cool artistic approach to plagiarism.
That’s exactly what I thought of yesterday. The other thing,[ that I thought of this morning], was, that little failures
and artifacts could built up from cycle to cycle. Which of course would make the endresult more a “release B” than
a copy of “release A”.
cg: inside of a brand strategy, I agree. If I just look at them as stand-alones, I’d prefer the vents on the washer. BTW, on the washer, I think they just look like meaningless vents, not eyes. In fact, if I didn’t know the computer was an Alienware, I would read them as vents too. Organic shaped vents, yes. Eyes, no.
Do you really think that this was a case of plagiarism? I can understand the direction for the computer as already noted, but nothing from either product screams individuality. To me this seems like a pretty common design direction. Without searching around on the internet for images I have a to say that its reminding me of a number of different products. That “bug eye” design detail is nothing new and I’ve seen it factored into a variety of objects. One that comes to mind that is a completely different product might be those hand held sanders - but the “eyes” are the tactile points. I think black and decker might make them? I could be wrong, but either way, that’s the first product it reminds me of. My point, I dont think its a case of direct plagiarism as suggested. just my opinion…
My impression of the power washer appearance is overall positive considered in isolation. The black corrugations look like pump bellows, inline with the two hoses entering directly below, echos the shape in the handle, all seems to work together. And the vents are a nice shape.
My impression of the Alienware cases are negative. The alien eye shaped vents strike me as gratuitous, superfluous, over-the-top, and teenage, which is why it probably meets the needs of its target and misses me.
The power washer seems to be a clear lifting of the proportions and shapes and design direction. However, there is no confusion or mixing of the branding or the field of use.
It would technically be infringement of copyright… given it has a design patent. Otherwise fair game.
It also says they must be substantially similar. I would need to do more research to find out what that exactly meant.
What I’ve heard is that once a certain percentage of the product is different it is no longer infringement of that patent??
I just came across a Black and Decker product that has a somewhat similar ‘vent’ treatment:
The black sidepanels were non-existent in their product line-up before. So I’m guessing the designers were directly influenced by the powerwasher I started this thread with, which was directly copied from an Alienware design. Ah well, they must not have wanted to venture too far out of the box…
Ah come off it, I doubt that Black and Decker has any connection to the PC case or the pressure washer. Vents like that are a pretty common styling feature - something to accent the durability and toughness of a product.