Probably the biggest issue here is that the idea of “freeing up time” discussed in the article distracts us from the idea that this is just a way for us to consume void of thought, which might leave consumers neglecting some important day-to-day factors. I’d be curious if they figured out a way for “anticipatory design” to responsibly account for our budgets in a meaningful way, or would this be counterproductive to their mission? I suppose what I’m saying is, are there any ethics to a branch of design like this that not only takes the consumer’s wants & needs into account but also what’s within their economic scope?
The issue within the scope of design is pretty dull but it’s important to pay attention to I think. Many of us use Amazon Prime and other services for the sake of convenience, so it’s obviously something consumers value—so much so that many are willing to give up a level of privacy to have it.