Hi Everyone,
I always thought about designing health shoes for women of my mom’s age (age group from 40s to 60s), so this summer break I have taken up this as my personal project. The goal is to come up with a few designs that most Indian women in that age group would love to wear with saree or salwar (both Indian attires) and for everyday walk.
Project Name: Walking Shoes for Indian women
Problem: The current health shoes that are available in the market are either athletic shoes or casual shoes. The athletic shoes while work great for walking, don’t look good at all with Indian attires (picture attached) and also could be difficult to wear for women of that age group as they have to bend down to tie the shoelace. On the other hand, casual health shoes while very easy to wear, don’t have enough support or have high heels which are not helpful for walking or lack in aesthetics.
Solution: In my design I have tried to combine the goodness of athletic shoes and the ease of casual sandals. Indian women in that age group still prefer to wear slip-on sandals, hence I have tried to keep that concept in my designs. I kept the designs simple so women can wear them quickly and comfortably. Eliminated lace because it may require them to bend down to tie their shoes. Also tried to incorporate some modern Indian prints so it will be attractive to women of that age group and can meet both their lifestyle requirements and their everyday walking needs.
Age Group: 40-65
Before I render these sketches and make paper and fabric prototypes, I would like to get some feedback on the designs. Would really appreciate your inputs on the concept, quality of work, and also things I could improve on.
