Hearing aids - inconspicuous or fashion accessory?

That’s the point. Medical devices as fashion is not a new idea by any means. Yet I can count on my hands where that is used as a differentiater. The main reason being people want to be known for what they do, not what they cannot do.

We have around here what we call 5%ers. Small pet projects you have absolute freedom (along as there is something in it for the company) to do what you want. I have a silly notion in how to reduce readmissions. I hope the OP has has the same opportunity at their place of employment. But I want the OP to understand that the due diligence will not be easy by any means and not to use a shortcut as an excuse to point the finger.