GE Artistry Series

“Good” design can be just as much about making your boss happy (increasing sales by producing what people want)

That’s the reason I am constantly dodging the term “good design”. Stop putting that into my mouth already :wink: I have no fixed opinion on what “good design” is. I’m no modernist. I own things that would make Dieter Rams cry.

So is helping your boss getting rich “good design” for him personally? Probably. But does it make that RELEVANT or noteworthy in any way? Absolutely not.