@mirk. Great idea, the marketing team and I are visiting a foodie who we use when putting marketing collateral together for a two day session shortly, targeted towards NPD. I’m a keen (don’t read good!) cook, so have a general interest in this area anyway.
@PackageID. I would agree completely, thanks for your post. Your second paragraph talks about facilitation and influencing skills which I think is vital. I’ll look into it!