My 5 second pitch:
“To make things easy and enjoyable to use.”
Applies to any design field, really.
EDIT: Whoah, topic was a yeard old! Things doesn’t move fast in this sub-forum, does it? 
My 5 second pitch:
“To make things easy and enjoyable to use.”
Applies to any design field, really.
EDIT: Whoah, topic was a yeard old! Things doesn’t move fast in this sub-forum, does it?