The can roasts coffee that makes 10 cups of brewed coffee and yes its a stock can as the tooling for a custom can runs over 7 figures (i know I researched the hell out of it) as to the “look” the R mentioned, the K cup looks like shit, costs a lot and they sold 3 billion of them last year.
I actually pulled over so I could respond to this. These kinds of post like the comments above really aggravate the hell out of me. You asked for packaging advice and when others with extensive knowledge of packaging try to give you help you make comments like"the K cup looks like shit and they sold billions of them"! Yes they did an no one is saying the K cup is premium. Just because a terrible design sells does not keen it is something you should copy. What you are saying is pkg design is not important as long as it sells. Also the kcup was built off an entire user proposition and IT IS BRANDED. You just have coffee you are saying is great in a can my grandfather would have buried cash in the backyard with. I am confused with the whole proposition.I am now going to get back to my commute home.
hey i appreciate the comments and thoughts, however as with most real projects there are engineering. business and financial limitations.