There’s two paths to green design. Those that do it to do it, and those that do it and tell everyone how great the product is because of it (marketing). The 2nd is misleading a lot of the general public to believing that because they’re choose product B, they will save the planet and don’t have to do much anything else to do so.
Just because a product is recyclable doesn’t make the product 100x better IMO. Why stop there, why didn’t they choose recycled materials to begin with. It’s kind of like the WalMart family donating $10,000 to charity then spending $250,000 in marketing telling people they donate money to charity…