It is not within the creative studios that speckle the world, but the spaces in-between where design becomes pragmatic. Our goal as designers is to create for the good of those spaces and the people that fill them. We invigorate the most minute experience into a meaningful and self realizing moment.
As designers, it is fundamental to gain an understanding of others- to listen, appreciate, and take on the nuance that exists in other perspectives. The truest experience can only be created when the designer understands the desire of the user. In design, needs do not exist. A consumer may need a particular item, but barely a second later that need is replaced by a natural longing for an experience that elevates above necessity.
Without a deep knowledge of…
color/shape psychology
emotional and physical ergonomics
form language
interface mapping
consumer psychology
business methods
manufacturing constraints
environmental impact
…we are lost.
Our profession is not a “jack of all trades”, but a pragmatic study in which we learn to pinpoint and expand on the soul element of an industrial issue.
Good day.