Defining Value for Concept exploration work

NPV - Net Present Value
It is a formula loved by bean counters and public companies around the world.
But as always, if you want to cook the books, it is easily done. If you want garbage in, you will get garbage out.

We also use a more subjective yet more accurate assessment that looks at value to the customer, competitive forces, market potential, profitability and strategic fit. Really can’t share it. Sorry. :frowning: