Hey guys, I am interning at a company right now designing a gift for a company that will be given to business partners, prospective clients, and other branches of the company.
The product itself is already designed and done, and the president and myself both agreed that the product looks great in red, and looks worse in blue...
the only problem is, is the company's official color is blue. I was told to go with red.
Now, as I am designing the packaging, the president, graphics designers, etc. all want me to use more blue for the packaging to represent the company. The only problem with this is that, well... the product is red!
I am a designer that likes to turn problems into advantages, so this might create an interesting dynamic... I'm just not sure where to start. How can I design a packaging for a red product, but have to utilize blue, and not confuse the audience?
Any examples of designs that have done something similar or does anyone have any advice?