The other day I came across the packaging for the Nexus Q and it has me wondering how much is spent on retail packaging for consumer electronics.
I did a little bit of searching online but I can't seem to find how much is spent on such packaging.
I've seen general recommendations, like people suggesting to allocate 3% of wholesale cost for packaging, depending on the product of course.
But could anybody tell me how much each piece of this packaging costs per unit?
I assume the two trays are vacuum formed and the boxes are made from board and covered in paper with a spot UV logo.
How much do those trays and boxes generally cost? How much does the entire package for something like this usually run for? Cents? Dollars? Tens of Dollars?