Close

Trend Report Services - WGSN

Postby AVClub » September 19th, 2016, 3:04 pm


AVClub
step two
step two
 
Posts: 67
Joined: November 22nd, 2014, 9:32 pm
Hey everyone,

How many of you use a trend reporting service such as WGSN? Our design team at the company in which I work is fairly small and I like the idea of subscribing to a service that could help take some of the load off of our research needs. I am most familiar with WGSN, but am open to hearing about others. Annual subscriptions are not overly cheap, but I think could be validated if the service is beneficial.


I look forward to hearing your experiences!

Best,

-AVClub

Re: Trend Report Services - WGSN

Postby yo » September 19th, 2016, 7:08 pm

User avatar

yo
Administration
Administration
 
Posts: 15873
Joined: January 5th, 2004, 6:57 pm
Location: SoCal
Trend Hunter is another.

Re: Trend Report Services - WGSN

Postby Michael_Roller_1 » September 19th, 2016, 7:31 pm


Michael_Roller_1
 
Posts: 1
Joined: September 19th, 2016, 7:28 pm
Stylus is another to check out, our team has a subscription and uses it frequently to get quickly up to speed on a category or situation that is new to us. These sites are pretty universal and cover a lot of stuff at a shallow depth. For something depth, you could also look into an agency that you can brief in more specifically (shameless plug), or a freelancer on a site like Upwork might be able do the same.

Re: Trend Report Services - WGSN

Postby AVClub » September 20th, 2016, 1:31 pm


AVClub
step two
step two
 
Posts: 67
Joined: November 22nd, 2014, 9:32 pm
Thanks guys!

Re: Trend Report Services - WGSN

Postby SophieHortonJones » October 20th, 2016, 2:21 pm

User avatar

SophieHortonJones
step three
step three
 
Posts: 101
Joined: June 20th, 2016, 5:17 am
Location: Greater Seattle Area
Love WGSN! I could spend all day browsing! Also love it when you catch their talks at trade shows! I think I prefer the webinars and video's on Stylus though. I found the bespoke reports that Trend Hunter can create for you quite useful for more niche subjects, but did find they tend to pick up on the more conceptual products / trends rather than actual, I don't necessarily think this is a negative, but you do see a few student projects /concepts in there (which can obviously be useful too!). I've heard good things about Trend Bible, and been to a couple of their talks, but haven't actually used the paid service or reports.


Return to design research