I’ve been thinking about the Discount Big Box shopping experience, lately.
Lowes and Home Depot are doing ok but walking into a wherehouse environment primes a consumer to be pragmatic, they want you to feel like to made the smartest descision not influenced by emotions. not finding designerly appliances shouldn’t be a surprise.
IKEA sells a few thousand major appliances out of each store a year, dismal by comparison. They are looking to bring in US style appliances. Middle America is what it is.
Sears, the original one-stop-shopping store is fading fast, Kmart’s takeover failed to reinvent that value proposition.
HH Greg and Best Buy use the same idea, only not so much of everything under the sun, how much longer they’re around is anyones guess.
Today’s home page post from Carmine Gallo on the Apple store’s emphasis on “not selling stuff” is probably pointing at the problem…