Re: Adidas Next Step

Postby iab » February 1st, 2013, 4:25 pm


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Hi Victor. I really have no professional input for you as I know nothing about the shoe industry. I'm not even a customer because the only sport shoes I own are for cycling. But I do enjoy looking at your thread when you post something new.

Keep it up.

Re: Adidas Next Step

Postby victordcantu » February 1st, 2013, 9:46 pm


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Hey iab, now we are two, me too, I know almost nothing about the industry, but here I am sharing rare things.

I'm glad you like my project. Thank you for your support. Here I'll walk.

Re: Adidas Next Step

Postby victordcantu » February 7th, 2013, 6:47 pm


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The next challenge is to propose a concept image for the "Boost" which adidas will launch on my birthday, in Latin America.

I really like the concept, why no one had thought of something like that? Visually.

I see it as a cluster of bubbles that are compressed, somewhat like styrofoam. It's very cool, but even more for running shoes. I want to do something for basketball. With the same concept in the sole, but I realize that does not look very elegant in basketball shoes. I only applied the concept in the heel, but I reflected the concept (as I see it) in the upper, I drew semicircular shapes interconnected whit lines in 3d, to realize an idea into a product. The idea is suggested that the shapes in the uppers (bubbles) interact, transfer their energy to each other.



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Last edited by victordcantu on February 10th, 2013, 6:26 pm, edited 4 times in total.

Re: Adidas Next Step

Postby victordcantu » February 8th, 2013, 10:28 am


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Re: Adidas Next Step

Postby victordcantu » February 8th, 2013, 3:48 pm


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Today I saw XX8 Jordan shoes, this model in red, similar to muscle tissue, I remember adidas "In the flesh". I really like the night vision model.


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Re: Adidas Next Step

Postby victordcantu » February 9th, 2013, 2:12 pm


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Re: Adidas Next Step

Postby victordcantu » February 12th, 2013, 8:45 pm


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I'm looking for an image consistent with the proposal "boost" of adidas. I want something that is not exceeded in synthetic aesthetic components (on the uppers). Try to use more fabric, using leather. To keep in style adizero, but not reach a "Tech" style, as the current models of adidas.


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Re: Adidas Next Step

Postby victordcantu » February 13th, 2013, 10:18 am


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Re: Adidas Next Step

Postby victordcantu » February 13th, 2013, 12:27 pm


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Reflective.





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Re: Adidas Next Step

Postby victordcantu » February 13th, 2013, 12:40 pm


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Re: Adidas Next Step

Postby AndreC » February 13th, 2013, 1:08 pm

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Re: Adidas Next Step

Postby victordcantu » February 13th, 2013, 1:47 pm


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AndreC.

It is the first time I see the design of boost. A design and launch with millions of dollars behind, months or maybe years of planning and design, plenty of designers working, can be judged from another perspective.

My work is a humble effort of two days, and a 2.0 celeron processor to work to the fullest.

Re: Adidas Next Step

Postby AndreC » February 13th, 2013, 9:41 pm

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Keep at it man do what you love!

Re: Adidas Next Step

Postby victordcantu » February 14th, 2013, 10:55 am


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Thank you AndreC, also thanks for the link. Yesterday, I saw more about the boost concept, and I could add some ideas for product advertising, the foam boost texture looks like snow, and is resistant to low temperatures.





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Re: Adidas Next Step

Postby victordcantu » February 16th, 2013, 12:43 pm


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It may be, that the boost line has a standard sole, these two designs have the same sole, and almost the same structure in the uppers.

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The next challenge is to make a design adapting the style of the line. When a shoe hits the market with innovations, they often do not have a risky design, opt for something simple and sometimes boring, but it is accepted by the masses. The challenge now is to make a shoe more dynamic, focused on the buyer who is identified with the current adizero products. But keeping the same style in the sole.

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